Chengdu Wine Fair II: Torres to launch TerrAus, plus Denis Lin, Wine Australia, ladies night & more

By Jim Boyce

A few items ahead of tomorrow’s official opening of the Chengdu wine fair — 糖酒会. (You can see yesterday’s post here: apologies again for the Backstreet Boys mix up.)

Look for Torres China to present its newest idea: TerrAus. As you can guess, it sounds a lot like the name “Torres”, blends terroir and Australia, and underscores the importance of place when talking about wines from Down Under. Get more info at the Torres booth, which will also have a strong presence from French operations Baron Philippe de Rothschild and Chapoutier as well as Argentine winery Salentein.

If you are seeking people at the fair to follow on Weibo, check out wine writer Denis Lin. He has been posting regularly during the past few days on everything from tastings:

To displays:

Speaking of which, it looks like Changyu will be setting up a portable shop in Chengdu (follow the company on Weibo here):

Finally, a few other quick items:

• Wine Australia has booth space available in Chengdu — for next year. The organization is already looking ahead to 2013. AUD6400 gets you a 36-square-meter booth, there is room for 21 booths and the registration deadline is June 24. More details here.
• Tomorrow is ladies night at Cru Wine Bar in Chengdu. Haven’t been but if you any ladies or gents are interested, more info, including reviews, is available here.
• And despite Facebook being blocked in China, it appears the city Chengdu has an official page. See here.

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