Key wine fair in China for 2026. This list will be updated as more dates are confirmed. I’ll also create a list of festivals focused on consumers.
March 26–28
Tang Jiu Hui
The National Sugar & Wine Fair aka Tang Jiu Hui is Chengdu is China’s largest food and beverage industry fair, with a major focus on alcohol, including on wine and spirits. Considered a “must go” event by many in the business.
May 14–16
Beijing International Wine & Spirits Expo
, To be held at the China International Exhibition Center.
May 16–18
Wine to Asia
Also known as the Shenzhen International Wine & Spirits Expo, Wine to Asia is backed by Italian trade fairs organizer Veronafiere and is a key event in southern China, known for its cutting-edge focus on areas such as natural wines and Chinese wines.
Wine to Asia also spearheads the Greater Bay Area Wine Week at the same time, involving dozens of restaurants and wines in Shenzhen, Guangzhou, Foshan and other area cities.
May 15–16
RAW WINE Shenzhen
Done in partnership with Wine to Asia (see above), this is RAW WINE’s first stop in Shenzhen, and will feature a wide range of organic, biodynamic and independent producers.
November 10–12
ProWine Shanghai
One of China’s biggest wine fairs, it will be held at Shanghai New International Expo Center (SNIEC).
(Get the free Grape Wall newsletter here. Follow on LinkedIn, Instagram, Facebook and Twitter. Grape Wall has no sponsors: help support the mission, including World Marselan Day via PayPal, WeChat or Alipay. Contact Grape Wall at grapewallofchina (at) gmail.com.)