The Wine Republic to distribute Jia Bei Lan in China


By Jim Boyce

China-based importer and distributor The Wine Republic has reached a deal to handle the brand Jia Bei Lan from Ningxia-based winery Helan Qing Xue, says company CEO Campbell Thompson. Demand has been growing for Jia Bei Lan, particularly for its 2009 vintage, after strong performances in several wine contests, including Decanter’s World Wine Awards.

Helan Qing Xue is in the Ningxia region, just outside of the capital Yinchuan, and is a partnership between a local grape industry group and private investors. The operation is headed by Rong Jian, with Zhang Jing in charge of day-to-day wine operations and Li Demei, a professor at Beijing University of Agriculture, the chief wine consultant. The Wine Republic is a partnership between Thompson and the Rathbone Wine Group of Australia, and has a focus on cool-climate wines.

I hope to soon have more details on the wines involved (at the very least the deal should include the 2009) and the prices, and on when and where they will available.

Note: Thompson and Li are contributors to this blog.

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  1. Interesting. When a family friend approached the 宁夏驻京办事处 (NingXia Administrative Office in Beijing) 20 days ago , where we finally managed to track down a few bottles of the 2009, we were told that there will be no retail distribution of the wine (at least the 2009). Intriguing …

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